- Dr. Dre & Interscope Records CEO Jimmy Iovine
Don’t you just love it when plan comes together?
Back in 2008 we posted an informative article regarding Dr. Dre’s entry into the consumer electronics arena with a specialized set of headphones offered through Monster Cable, which led to some lucrative marketing opportunities for this online publication.
Two years later while watching the NBA season opener games on TNT last night, we saw the commercial for the new Dr. Dre Windows 7 HP Laptops with the same “b” symbol just in time for the holiday shopping season.
The HP ENVY14 Beatsâ„¢ Edition with the smart IntelÂ® Coreâ„¢ i5 processor delivers a stellar entertainment experience with the design to match. This special-edition laptop features a red backlit keyboard and sleek black matte finish. Comes with Beats Audioâ„¢ for unparalleled music playback.
HP Website Product Review Link
The new laptop is geared towards music professionals and music lovers alike, who may wish to get what the industry calls a “Dr. Dre Quality” sound for their digital audio mix downs.
In closing, we are seeing a continuing trend of collaborations and strategic partnerships within the entrainment and technology industries, and with the current rate of change and evolution taking place, we may very well begin to see smartphones on the market which provide users with professional quality music production functionality.
A different perspective to consider.